Setting the foundation for amazing digital growth (or how about +3055% in social sales?)

Who

Nilson Group

When

2018 – 2020

Setting the foundation for amazing digital growth (or how about +3055% in social sales?)

Who

Nilson Group

When

2018 – 2020

Nilson Group was struggling to grow their online store concept Feetfirst, despite being the market leader in footwear in Scandinavia. 

Instead of accepting the position in the digital landscape, Flink helped Nilson Group create a solid digital marketing foundation to grow.

The goal was clear: To grow the digital market position and set overall digital strategy to compete online.

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Nilson Group was struggling to grow their online store concept Feetfirst, despite being the market leader in footwear in Scandinavia. 

Instead of accepting the position in the digital landscape, Flink helped Nilson Group create a solid digital marketing foundation to grow.

The goal was clear: To grow the digital market position and set overall digital strategy to compete online.

Nilson Group

Nilson Group is a Swedish footwear company and the largest footwear company in Scandinavia. Nilson Group’s omni-channel portfolio includes Feetfirst, DinSko, Nilson Shoes, Skopunkten, and the franchise for ECCO stores.

As Nilson Group transformed into a more digital focused company, search and social became more important channels and therefore both for the brick-and-mortar stores as the online store. By completely re-doing the entire Social and Search setup focusing on maximising all areas of machine-learning revenue skyrocketed to new levels.

Nilson Group

Nilson Group is a Swedish footwear company and the largest footwear company in Scandinavia. Nilson Group’s omni-channel portfolio includes Feetfirst, DinSko, Nilson Shoes, Skopunkten, and the franchise for ECCO stores.

As Nilson Group transformed into a more digital focused company, search and social became more important channels and therefore both for the brick-and-mortar stores as the online store. By completely re-doing the entire Social and Search setup focusing on maximising all areas of machine-learning revenue skyrocketed to new levels.

RESULTS

3055%​

Paid Social sales increase

Yes the number is correct. +3055% increase in sales from Paid Social channels. Increasing Return on Ad Spend from paid social with 332%.

262%

Paid Search sales increase

Paid Search sales increase with 262% with the Return on Ad Spend increased by 209%.

Data won't lie - Results

3055%

Paid Social sales increase

Yes the number is correct. +3055% increase in sales from Paid Social channels. Increasing Return on Ad Spend from Paid Social with 332%.

Paid Search sales increase with 262% with the Return on Ad Spend increased with 209%.

262%

Paid Search sales increase

“Flink quickly got to know our business, found new ways to collaborate and has delivered both knowledge and results for our digital marketing and SEO. I can really recommend Flink to anyone who wants to get results and structure quickly.”


Annette Stensvik,
Head of E-commerce
@ Nilson Group

“Flink quickly got to know our business, found new ways to collaborate and has delivered both knowledge and results for our digital marketing and SEO. I can really recommend Flink to anyone who wants to get results and structure quickly.”

 

Annette Stensvik,
 Head of E-commerce
 @ Nilson Group

Want to grow your business in the same pace as Nilson Group?

Don’t hesitate to contact us @ hello@flinkdigital.com

1

From 0 to 80+ Online Leads / month

Agito

3

Upping Organic traffic by 178%

Klaravik

View case

1

From 0 to 80+ Online Leads / month

Agito

3

Upping Organic traffic by 178%

Klaravik

Coming soon